You work, you blog, you go to school. You’re starting to spend more time with your blog – early mornings, late nights, and a heck of a lot of blood, sweat, and tears are going into this baby of yours. You realize that the amount of time you spend on your blog should count for something but you don’t exactly know where to start. You work hard on it and you treat it like a second job, why shouldn’t you be paid for your time? The good thing about this process is that it’s quicker and easier than you would think.
There are several different ways to monetize your blog, not all are perfect for every blog, but I’m very certain that there are at least a couple of ways that will suit you!
Ads are an easy, no effort way to earn a little extra money but there are some downsides to them. For starters, instead of promoting yourself, you are promoting someone else and/or their product. You are typically paid a very small amount per-click that you can have deposited into your PayPal account. Many bloggers will have these ads in their sidebar and footer of their blog and will do these through sites such as Passionfruit and Google Ads.
Another advertisement option is to manage your own. You can do this by including other bloggers buttons and banners in your sidebar as a way for them to “sponsor” your blog. Since this is personally-run, you have complete control over the price and way you receive this money.
2. Sponsored Posts
This is one of my favorite ways to earn income via my blog. Working with companies not only pays well, but offers a variety of options, networking, and they allow you at add some fun content to your site.
Depending on your reach on social media and the amount of views on your blog can have a huge effect on how much you can make or how much product you receive. I’ve made hundreds of dollars on posts and received hundreds of dollars in products before that I’ve promoted on my blog. I make sure to believe in the product I’m sharing with my readers before I make any agreements with any companies. It’s more than OK for you to reach out to companies yourself to pitch ideas if you’re interested in working with them – be sure to include information about yourself and your blog, why you think this product/brand fits your blog, and pitch a few ideas of how you would share this product with your readers.
If you aren’t ready to reach out to companies on your own, try checking out these sponsorship websites to work with: Clever Girls, BlogHer, Influenster. Be sure to look around for others and to ask around to see what other sponsorship sites your blogger friends have worked with. Don’t forget to follow all FTC guidelines to disclose that the post was sponsored.
3. Affiliate Programs
Affiliate programs are also one of my favorite ways to earn income via my blog and require very little effort with a great return. rewardStyle and ShopStyle Collective are great programs for life and style bloggers to earn money that allow commission to be made on products purchased by their readers (rewardStyle) and via clicks (ShopStyle Collective). They’re also fun to and allow you to include shopping widgets on your site and link products from your Instagram photos for your followers to easily access.
If style isn’t for you, there are awesome affiliate programs through Amazon, Bluehost, and LeadPages, just to name a few. There is an ever growing market for affiliate programs, so be sure to check out your favorite sites and even your favorite clothing companies to see if they have an affiliate program or a campus rep program that you can sign up for.
Many people are looking to learn new tricks, improve their live, or even just get the inside scoop on something but don’t have the time to take a course at a local center or live online class. This is where e-courses come in. When people are on the go, receiving courses via e-mail allows them to be accessed whenever they are available.
e-Courses are great because they can be used and sold over and over again, but they do take a lot of upfront time to produce. A great way to market these e-courses is via Periscope, other courses you host, via Facebook ads, social media, host a giveaway for your e-course, and the likes. Worksheets are also a great item to incorporate into your e-Courses.
Don’t forget to share results. What are you teaching? How does it prove to be effective?
I have to start off by saying that I freakin’ love webinars and I take advantage of them whenever possible. Teaching a webinar is essentially doing an e-course, but just in one sitting. Webinars allow you to connect with those who sign up for your workshop a more personal connection since they are live. Sites such as LeadPages and Teachable are perfect for this.
You can literally teach a webinar on just about anything out there. If you know about it, go for it. Some ideas for webinars are social media, blogging, graphic design, coding, webinars, and small biz tactics. You can promote your webinars through Facebook ads, your newsletter, your sidebar, social media, and any previous courses.
e-Books, like e-courses are great for people on the go who might not have time to sit down and concentrate on something right then and there. You can also have an e-book on just about anything you so do desire. Enjoy writing? Want to teach a useful tip? e-Books are a great way to showcase these talents.
I’ve read some great e-Books that were in a worksheet format that I just downloaded to my computer. This allowed me to print out any papers I needed to help improve whatever topic I was reading about. You can sell these e-Books via your blog or via a site such as Digital Product Delivery.
7. Physical Products
Physical products can take a lot of investing to get off the ground. Whether you want to sell paper goods, worksheets, or items such as clothing, home decor, or beauty products, you need to realize the investment before you get started. With the risk though can come great rewards but it might take a little more time than some of the other monetizing tactics I have mentioned above.
If you want to start small and test the waters before putting your whole heart and soul into something, try using Etsy. Etsy is also a great bridge between the big leagues and starting a website specifically for your products. Think about what you know how to do, what product you can create that is being sought after by your demographic, and how you can put an interesting twist on it.
8. Web Services
Web services are in hot demand right now. They are easy to access and can be promoted very easily. Whether it be web design, consultations, coaching (business, health, fitness, etc.), or even being a virtual assistant. Everything is easier over the Internet, so if there’s something you can offer, offer it.
Web services can literally be anything that you can teach or introduce to others that pertain to your field. One-on-one services can really allow you to connect on a personal level with your client. Just remember that these services aren’t scalable so if you spent X amount of time working with the client, that’s what you’ll be paid for (e-Courses and e-Books are scalable because they can be sold again and again with little effort).
Have you monetized your blog or started to monetize your blog recently? Which of these ways best suits you and your blog?