How to Use StumbleUpon to Drive Traffic to Your Blog

I personally believe that StumbleUpon is not talked about nor utilized as much as it should be within the blogging community. When used correctly, StumbleUpon can drive hundreds if not thousands of viewers to your blog each day, which in my book is considered a win. I have been receiving so many questions about StumbleUpon lately so I’m really excited to finally sit down and write this post and share with you how to use StumbleUpon to drive traffic to your blog so you can be a successful blogger.

How to Use Stumbleupon to Drive Traffic To Your Blog

Before we get started, I want to clarify with you guys that I am no expert at Stumbleupon and am new-ish to the whole “using StumbleUpon to drive traffic to my blog” thing, but the things I have tried have made a difference in my traffic. Since I started using StumbleUpon more seriously about a month ago, I’ve had at least 40-45% of my traffic each day come from the website! As I learn more about StumbleUpon and how to use it to drive traffic to your blog, I will be updating this post with those new findings so make sure to keep checking back!

General Tips

– Use the same (or similar) username to that of your Twitter, Instagram, and Pinterest accounts and use the same profile picture so that your followers know where to find you and can easily recognize you

– Treat StumbleUpon like any other social media site you use – follow people, like their shit, and share their shit

– Select what your interests are – this allow StumbleUpon to know what to share with you when you are stumbling along

– Use a good description and photos on any type of postings you make to make your content more shareable

Add Your Own Posts

Every time a new post goes live on your blog, add it to StumbleUpon and make sure to use the appropriate tags that coincide with the subject of your posts so that you can really maximize the amount of traffic you drive to your blog!

To do this, you’re going to click on your profile photo and a tool bar will appear, click ‘Add Page’

Add Your Blog Post

In the next page, you will see the following:

Add New Page

This is where you’re going to insert the link to your post, whether or not it’s safe for work (I’m really hoping it is!), and include what the post is about. Essentially you’re including interests (or tags) that pertain to your post – for example, I would include blogging and weblogs for this post!

The tricky thing about StumbleUpon is that it will penalize you for just adding your posts, so be sure to add 10-15 other posts from your blogging buddies every time you add one of your posts!

Add Other Content

Like I said before, StumbeUpon will penalize you for just sharing your own content so in order to be drive more traffic to your site, be sure to include other people’s blog posts, websites, and other cool shit you find around the internet each day! Sharing is caring in the blogging community and not only will your peers be thankful but you will be rewarded with more traffic!

Some bloggers make it 10x easier to share their content on StumbleUpon with their sharing options at the bottom of their post. Take advantage of it and take into adding Stumbleupon as an option to share your own posts.

Stumble Often

When you have down time, stumble through other posts and make sure to thumbs up the ones you like so StumbleUpon knows what interests you and also knows you’re being active in the StumbleUpon community. Make sure you don’t go over board though, Stumbleupon will also penalize you for over sharing and your own content will get lost!

On the note of thumbs up-ing, thumbs downing posts carries the same amount of weight and makes a difference. When posts are heavily thumbs downed, they will be penalized and will show up less often when users are stumbling.

Related post: How to Make the Most of Facebook Groups as a Blogger (& My Favorite Groups to Join)

Do you use StumbleUpon for your blog? What tips do you have to maximize the amount of traffic you drive to your blog?


  1. April 6, 2016 / 9:46 AM

    Thanks for this detailed post. Haven’t used Stumbleupon myself, but now that I know more about it seems like a good thing to get into.

    Are you planning on adding a Stumble button to your social icons?

    Thanks again

    • April 11, 2016 / 1:45 PM

      You’re welcome, Adam! I probably will be adding a SU social media icon eventually, it’d on my to-do list!

  2. April 6, 2016 / 10:27 AM

    thanks for these great tips! ill be sure to share mine and other’s blogs through it ! xo

    • April 11, 2016 / 1:44 PM

      You’re welcome Cait! I hope it drives traffic to your blog and that you can find some awesome new blogs!

  3. April 6, 2016 / 10:34 AM

    Just clicked on your blog from InfluenceHer Collective and was so happy to discover this post – I’ve been meaning to research this exact topic. Thanks so much!

    – Katy @

  4. April 6, 2016 / 10:37 AM

    I do this but I haven’t had any traction. A few of my blogging buddies have had stuff go viral on there and they’re just as baffled as I am on how it happened lol. Ah, social media… sometimes it can be so confusing!

    • April 11, 2016 / 1:43 PM

      YES! I think the most important part of it is to use it often and make sure that you are using good tags!

  5. April 6, 2016 / 10:37 AM

    This is the guide I’ve been looking for! Didn’t get much about Stumbleupon before.. I guess it’s not that easy to understand like othe socials.

    • April 11, 2016 / 1:42 PM

      It’s a little more complicated and there are some “secret” rules to it, but once you figure it out, its rocks!

    • April 11, 2016 / 1:42 PM

      I have no idea! Good luck!

  6. April 6, 2016 / 11:06 AM

    So excited to see this post! Can’t wait to start using it more.

    • April 11, 2016 / 1:41 PM

      Isn’t it?! Thanks so much Olivia!

  7. April 6, 2016 / 12:04 PM

    I like StumbleUpon more and more and I wish I could.figure out how to get views from it, this is an excellent post. I’m going to pin it and apply it this weekend. It’s so fun to stumble things.

    • April 11, 2016 / 1:40 PM

      I hope that you figured out how to use SU best for YOU! It’s much easier than you would think, you just gotta make sure to use it daily!

  8. April 6, 2016 / 12:07 PM

    I need to start stumbling more often. I love StumbleUpon but it’s not a site I think to use super often. Thanks for the reminder and great detailed post to get my butt back on StumbleUpon!

    • April 11, 2016 / 1:40 PM

      You are quite welcome! I hope it drives extra lots of traffic to your site.

  9. April 6, 2016 / 12:08 PM

    I’ve been considering using StumbleUpon to drive traffic to my site. I’ve tried it once in the past and got pretty good results, but those results were fleeting. I can’t seem to get the hang of using it . After reading your post, I now feel like I have a strategy I can follow when using StumbleUpon. Going to stumble your post!

    • April 11, 2016 / 1:39 PM

      I thought about it for awhile as well then once I put the effort in using it daily, it’s driven a lot of traffic to my site!

  10. April 6, 2016 / 1:27 PM

    I’ve tried stumbleupon and it wouldn’t let me add my own page. Are there a minimum number of stumbles you have to do before you can add anything?

    • April 11, 2016 / 1:38 PM

      Nope! You should just be able to do “Add Page” and put your URL in like you do for others content! If it doesn’t work, I’d definitely contact SU for help.

  11. April 6, 2016 / 4:14 PM

    Thank you for this! I signed up last night and it did it through my facebook but now I know I need to go back and do it as my website. I’m also glad to know that I should be adding others content as well so I don’t get penalized!

    • April 11, 2016 / 1:37 PM

      You are very welcome Theresa! I recently learned that you should be adding others content so I’m in the same boat as you!

  12. April 6, 2016 / 8:13 PM

    I have tried Stumbleupon but for some reasons I can’t guess, sometimes I see referrals from SU, other times not so much. Hmm!

    • April 11, 2016 / 1:37 PM

      It’s something you definitely have to use on a daily basis in order for it to be beneficial!

  13. April 7, 2016 / 7:39 AM

    This is definitely something I need to be better about! I have found that threads for Stumble Upon have been valuable to my blog!

    • April 11, 2016 / 1:36 PM

      I’ve seen a couple StumbleUpon threads but haven’t engaged in any yet! Soon!

  14. Bree Hogan
    April 7, 2016 / 8:57 AM

    I love using Stumbleupon and I think it’s been really helpful with driving traffic to my blog. Great tips!

    • April 11, 2016 / 1:35 PM

      Yes, definitely! It’s a great website.

  15. April 7, 2016 / 7:15 PM

    Such great tips! I have been wondering how to use Stumble Upon and this was a great intro and more helpful than others I have seen!

    ​xx katie // a touch of teal

    • April 11, 2016 / 1:35 PM

      Thanks so much Katie! I’m glad you enjoyed it. I’ll definitely be updating it as I learned new things that can help!

  16. April 11, 2016 / 7:43 PM

    Definitely going to try StumbleUpon! Thanks for the tips, Rachel!

    Ellen | A Pop of Pink

    • April 25, 2016 / 3:55 PM

      You’re welcome Ellen!

    • April 25, 2016 / 3:53 PM

      YAY! I’m glad I could help!

  17. December 21, 2016 / 3:47 PM

    Hey Rachel!

    Really liked the article!

    Using it on a daily basis and building “karma” is definitely key with StumbleUpon. I like to apply a 20/1 rule. Stumble upon 20 posts before sharing one of my own.
    Good thing about their mobile app also is that you can use it in short bursts and kill the down times!

    I just published a blog post on StumbleUpon as well and would be curious to hear your thoughts 🙂

    Cheers from NYC!
    Matt |

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